Full vehicle wraps tend to get all of the attention when considering vehicle graphics. This is because they are big and flashy. But, you can also use much more affordable vehicle vinyl lettering to get your message across. Rotech was interested in using their company van to boost their name recognition, so they contacted G-Force Signs & Graphics for vehicle lettering in Windsor CT.
What Is Rotech?
Rotech is one of the top businesses in the country for supplying home medical equipment, including sleep apnea and respiratory treatments. They have thousands of employees who provide quality patient care through hundreds of locations across the United States. They provide wheelchairs, walkers, homecare beds, canes, and more. And, their respiratory services include home oxygen therapy, nebulizers, CarePLUS overnight oximetry, CPAP and bi-level therapy, and much more.
When an organization that does so much to help people with their health care needs came to us for vehicle lettering in Windsor CT, we were thrilled to be of assistance. They have a Windsor location on Day Hill Road, and they wanted to show off their branding on one of their delivery vans. Fortunately, they called the right sign company.
What We Did for Rotech
Our first step in the vehicle graphics process is to meet with the client and to get a good look at their vehicle. They had a full-sized Chevy cargo van that did not have any aftermarket parts. This made it easy for us to use our design templates to create art proofs based on Rotech’s goals for the project. They liked the idea of adding simple vinyl lettering, and once they approved the mockups we provided them with, we got to work fabricating the letters.
We started with a sheet of vinyl that precisely matched the blue Rotech uses on all of their other marketing materials. Next, we precisely cut the vinyl letters out of the vinyl sheet to match their corporate font. Once the letters were ready, we scheduled a time to install them when the client could be without their van for a few hours.
We painstakingly applied the letters so they would be perfectly aligned, absent of creases and air bubbles, and so that they would last for many years to come. In the end, Rotech was happy with the job we did. Now, as they make deliveries, consumers throughout their service area will be exposed to their branding.
Why Your Enterprise Needs Vehicle Lettering
Partial and full van wraps are a great idea, but they are out of the price range for most businesses. Vehicle lettering is the most cost-effective type of vehicle graphic. This makes it affordable for you to dedicate part of your marketing budget to fleet lettering and still have funds for other advertising campaigns. Vehicle lettering gets you noticed, takes your message with you on the road, and boosts your brand awareness.
If you are ready to market with vehicle vinyl lettering, contact the friendly experts at G-Force Signs & Graphics today for a free quote.